sports

Trewin gains 100k Instagram followers

Published June 3, 2026 · Updated June 3, 2026 · The Guardian

Socceroos defender Kai Trewin has gained 100,000 Instagram followers through a viral campaign making him the 'Cristiano Ronaldo of World Cup'.

The social media trend aims to elevate relatively unknown World Cup squad members to fame before the tournament begins. Trewin's success comes amid a broader Instagram battle between Australia, New Zealand and other nations to boost their players' profiles.

New Zealand's Tim Payne has also joined the social media contest, surpassing All Blacks in some metric as the pre-World Cup influencer war intensifies. macnevers-and-co.beer

Trewin gains 100k Instagram followers

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